Evaluation Activity 5

Another digital slideshow by Smilebox

EVALUATION ACTIVITY 5
How did you attract/address your audience?

My target audience ranges from 15-19 year old. Mainly 90% being female readers and 10% being male readers. My magazine appeals to mainly girls as they dominate the circulation by a huge amount. Many of my attractions are therefore based on girls but there are things such as posters that can be attractive to the opposite gender to increase sales.

The photo of my model will attract readers, some being male because of her sex appeal but also mainly female because of the confidence and aspiration she portrays in her picture, the way she is posing shows her to be a confident inspirational woman. I have tried to add in my genre of music here by the way she is posing and the things she is wearing, the genre pop that I am basing my magazine around is very much a trendy popular genre so I have put her in girl like trendy outfits with sunglasses on. The shot composition also came from the fact that I wanted my audience that were fans of my musician on the front to see her as feisty and look up to her, so she is based a little higher then the camera looking down to show confidence. On the front of the cover I used things such as Fashion and Music fro the New Year! To interest my readers into information they could find out early! I also did tings such as making my text bigger on certain subheadings, such as WIN, this can be very enticing for an audience if they know there is a chance of winning something.

I also wrote 4 posters of THE SCRIPT. By putting the name of the a new popular band in bigger font, this will attract the audiences eye straight away, with the band being such a popular band in the music industry at this time I thought it would be a good way of attracting my audience.

On my contents page I have done things such as made sure my model is the main attraction to the audience seeing as she was the main attraction on the magazine, if this has attracted them they will want to know more about her on the contents page. I have also used things such as photo graphs and graphics to make her stand out. I have also used big graphics and catchy sayings which is the mode of address for Nation to create the house style used throughout and also to attract my readers through out my front cover and contents page.

My magazine is very much like a lot of other magazines that are out on sale in the music magazine industry, just the same as many double page spreads do I have pulled out some of the most attracting, interesting quotes that my singer has said and high lighted them and made them bigger so that there the first thing my reader sees and is automatically attracted to reading the double page spread. This gives the reader a preview of what the whole interview is about.


I believe that my unique selling point of my magazine is my model on the front, I feel that the way I have presented her automatically attracts the reader I can imagine them seeing my magazine straight away due to her pose and the confidence she portrays.